our
REGENERATIVE
mission
Restore the land, strengthen ecosystems. Rethink the farmer’s relationship with nature to work in harmony with it. This realization, seemingly obvious, sounds almost subversive.
join the
flora
movement
Our privileged terroir, a consistent winner of the Cup of Excellence in Brazil, has positioned us as specialty coffee producers for generations.
impact
through
regeneration
The climate has evolved; our agricultural practices must follow suit or face the consequences of a planet that’s growing more and more hostile to us.
Grown
in Brazil.
Made for
the planet.
Progress is impossible if we continue as we are. Either we resolve our contradictions, or face the unpredictable on a hostile planet. Faced with this dilemma, the world pursues a common goal: To create a sustainable future. But is that enough? Flora believes we must go further. To ensure a fertile and welcoming planet, more than sustainability is needed.
our
Coffee
gives Back
to the
earth.
Through a journey of deep connection with the soil, the genetics of our varieties, and the meticulous management and processing of each unique combination, we make sure that the world’s best coffee is the best coffee for the world!
the FIFTH
generation
of coffee
farmers
At Fazenda Pedra Preta, every bean tells a story of dedication, from the careful selection of varietals to the art of processing.
The Anatomy
of Regeneration
Our ambitious journey is guided by four main pillars:
1 .
Restoring landscapes
to their natural harmony.
2 .
Implementing diverse
agroforestry systems
3 .
Adopting regenerative
management practices.
4 .
Fostering a strong
sense of community.
Each pillar is a step towards creating an agricultural system that can withstand amidst climatic uncertainty and thrive under it!
Landscape Restoration Beyond Boundaries
Our holistic view of the farm transcends its productive areas. We see it as part of a larger biome, integral to its microregion and watershed.
By embracing the farm’s entire ecosystem, we aim to harmonize productive and non-productive areas, creating a seamless blend of human and natural elements.
Where
Tradition
Breeds
Regenerative
Innovation
Founded in 2022, Flora represents the culmination of decades of tradition, taking a bold leap into the future of regenerative coffee production. Rooted in the rich heritage of our ancestors, our mission is to blend time-honored practices with cutting-edge techniques.
contact
Fazenda Pedra Preta
Rodovia Fernão Dias, km817
Careaçu – Minas Gerais
Brasil
CEP 37582-000
Get in touch
contact@floraregenerative.com
buy our coffee
Dive into the unmatched quality of our coffee, where each sip is a celebration of Brazilian heritage, a marvel of sensory delight, and a pledge to the planet. With Flora, experience specialty coffee at its finest and join us in savoring the taste of regeneration.